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Bring Characters to Life, Product Demonstration, Paint a Bleak Future
Home cooked copywriting examples for your enjoyment. Sip some coffee. Relax.
Jul 19
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Benjamin Watkins
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Bring Characters to Life, Product Demonstration, Paint a Bleak Future
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How to Write Better Healthcare Nurture Emails (Deep Dive Example)
Make it about the end user. Get specific. Create a gap.
Jul 15
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Benjamin Watkins
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How to Write Better Healthcare Nurture Emails (Deep Dive Example)
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Donโt Over-explain, Customer Objections, & Customer Journey Emails
Home cooked copywriting examples for your enjoyment. Sip some coffee. Relax.
Jul 12
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Benjamin Watkins
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Donโt Over-explain, Customer Objections, & Customer Journey Emails
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My Process for Rewriting a Free Trial Email That Sticks
Your free trial email doesn't have to just be another email.
Jul 10
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Benjamin Watkins
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My Process for Rewriting a Free Trial Email That Sticks
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The Galactic Blueprint to Nurture Emails: How to Drive Conversions in Healthcare
"Oh, so that's how you send a nurture sequence"
Jul 8
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Benjamin Watkins
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The Galactic Blueprint to Nurture Emails: How to Drive Conversions in Healthcare
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Innovaccer Emails, Free Trial Ending, & Landing Page Headlines
Home cooked copywriting examples for your enjoyment (all rewritten by yours truly). Sip some coffee. Relax.
Jul 5
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Benjamin Watkins
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Innovaccer Emails, Free Trial Ending, & Landing Page Headlines
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1
8 Copywriting Techniques That Knock Your Copywriting Socks Off
Things I've found and loved.
Jul 3
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Benjamin Watkins
3
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8 Copywriting Techniques That Knock Your Copywriting Socks Off
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3 Copywriting Examples That Show You the Power of Healthcare Messaging
Tips and tricks to make your messaging stand out, if it's in B2B or B2C healthcare.
Jul 1
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Benjamin Watkins
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3 Copywriting Examples That Show You the Power of Healthcare Messaging
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June 2025
The Pratfall Effect, Subvert Exectations, Show, Don't Tell
Home cooked copywriting examples for your enjoyment. Sip some coffee. Relax.
Jun 28
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Benjamin Watkins
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The Pratfall Effect, Subvert Exectations, Show, Don't Tell
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11 Ways to Grow Your Email List If You're a B2B Healthcare Startup
What kind of information can you give your c-suite prospects in exchange for your email?
Jun 26
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Benjamin Watkins
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11 Ways to Grow Your Email List If You're a B2B Healthcare Startup
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Your Guide to Segmentation: The Cure to Healthcare Email Chaos
When should you segment your emails for your digital healthcare company? Hint: yesterday.
Jun 24
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Benjamin Watkins
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Your Guide to Segmentation: The Cure to Healthcare Email Chaos
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Landing Pages Explanation, Puzzle Copywriting, & Reverse Psychology
Home cooked copywriting examples for your enjoyment. Sip some coffee. Relax.
Jun 21
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Benjamin Watkins
4
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La Vie Ben Rose
Landing Pages Explanation, Puzzle Copywriting, & Reverse Psychology
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