Headline Techniques, Landing Page Mastery, & Hero Sections
Home cooked copywriting examples for your enjoyment. Sip some coffee. Relax.
Hi, I’m Ben Watkins 👋 Thanks for joining another edition of La Vie Ben Rose. Every week, I unravel copywriting examples from the most recognized brands.
Happy Saturday!
Spring weather is here in North Carolina, and it’s rainy and green. Beyond beautiful.
Now, time for more coffee.
Onward and forward!
I. Headline Techniques
Writing headlines with a purpose takes away all the guesswork.
You need headline techniques to give your home pages and landing pages direction. Having frameworks and techniques like the ones below is one of the ways to do that.
II. Landing Page Mastery
James Clear hasn’t changed his landing page headline in years (most likely because it works)
Here’s how I broke it down.
III. Hero Sections
ClickUp has a great hero section.
Increase desire. Minimize friction. That’s what it comes down to.
When you're ready, here are a few ways I can help you 👇
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Thanks for reading!
Ben Watkins